How Our 24ct Gold Plating Works — And Why It Makes the Perfect Luxury Gift

When you give someone a Gifted Simply gift, you're not giving them gold-coloured plastic. You're giving them a piece finished with genuine 24ct gold applied through a rigorous, multi-stage process that ensures exceptional durability and a mirror-bright finish that lasts.

Here's exactly how it works, and why it matters.

What Is 24ct Gold Plating?

24ct gold is the purest form of gold 99.9% pure, with no alloys mixed in. Gold plating applies a layer of this pure gold onto a base material (in our case, high-quality metal) using an electrochemical process. The result is a piece that looks, feels, and shines like solid gold, at a fraction of the cost.

Not all gold plating is equal. The thickness of the gold layer, the quality of the base preparation, and the finishing process all determine how long the piece will last and how good it will look.

Our Process

At Gifted Simply, we use a solution containing 8 grams of solid 24ct gold per litre — a significantly higher concentration than standard gold plating processes. Here's what happens at each stage:

  • Surface preparation (3 stages) — The base metal is cleaned, polished, and prepared across three separate stages to ensure the gold bonds perfectly and evenly.
  • Multi-layer gold plating — Multiple layers of 24ct gold are applied, building up a finish that's both rich in colour and resistant to wear.
  • Mirror-image wax polish — Every piece is finished with a premium wax polish that seals the gold and gives it that distinctive, deep mirror shine.

The Certificate of Authenticity

Every Gifted Simply product comes with a Certificate of Authenticity confirming the genuine 24ct gold plating. It's not just a nice touch — it's our guarantee that what you're giving (or receiving) is the real thing.

Why It Makes Such a Meaningful Gift

There's something about gold that communicates value in a way nothing else quite does. When you hand someone a gift finished in genuine 24ct gold — engraved with their name, a date, or a message — it feels significant. It feels considered. It feels like it was made for them.

That's the point. Every piece we make is designed to be kept, not just given.

Shop our 24ct gold collection →